Since 2004, Seetarget team has been uniting communication specialists, sociologists, marketers, psychologists and political scientists. Most of our employees are PhDs and leading experts in various fields of social sciences. Cooperating with many analytical centers and information agencies, working in the field of election campaigns and reputation policy, we create a well-thought-out plan and supplement it with tactical moves that help to implement any complex projects successfully. We believe that social data analysis has tremendous creative and reforming potential. With the help of innovative methods and technologies, we get the opportunity to explore and change social reality for the better.

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  • Primary research

    Depending on the situation and tasks, we select the most effective primary research methods.

  • Strategy

    We are building a model of potential consumer or voter for focus groups and for second level micro targeting research. At the final stage, we define the signal markers on which the marketer or political strategist should rely.

  • Answers to questions

    We provide the client the answers to the main questions, the results of the research in an interactive form for their further processing, and the markers that should be followed for subsequent adjustments when the market situation changes.

  • Data slice

    We provide not a one-time data slice, but a description of an intuitive data environment with which your marketer/political strategist can interact in the course of their work for continuous improvement of the indicators.


  • Result

Tools

  • Sociological studies
  • Call Center
  • Focus groups
  • Exit polls
  • Internet surveys
  • Internet-sensing of the topics of Internet materials messages
  • Split tests
  • Data mining
  • Content analysis
  • Product demand testing
  • Contact price determination
  • Microtargeting

SOCIOLOGICAL MAP OF UKRAINE

Indicators

Team

Aleksey Borovskiy

Director

Experience in political marketing since 2002. Ph.D. Associate professor, Faculty of Sociology of Taras Shevchenko National University of Kyiv.

Anna Shargorodskaya

Deputy Director

Experience in marketing research since 2003. Psychologist moderator. Specialization: FMCG, social and political studies. Main customers: BAT, MTC, Tetra Pack, Samsung, Sun InBev, Nutricia, Imperial Tobacco, Golden Foods, Kraft Foods, Lustdorf.

Jason J. Smart

Political Consultant

Experience in politics and sociology since 2002. American political technologist. Manager of presidential campaigns in Europe, North and South America. Specialization: targeting, “big data” and reputation management.

Nikolay Bondarenko

Marketing Communications Specialist

Experience with politicians and political consultants from the USA and Europe. Specialization: PR-campaigns, analysis of communications and media, targeting, SMM.

Aleksandr Krasnovskiy

Sociologist, Marketing Analyst, Field Manager

Experience in marketing since 2003. Complex project management. Specialization: marketing, analytics, development and management of field research.

Oksana Moskalenko

Sociologist, Project Manager

Specialization: social technology, media expertise.

OUR PARTNERS

Contacts

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